{"id":22717,"date":"2026-08-18T01:01:03","date_gmt":"2026-08-17T18:01:03","guid":{"rendered":"https:\/\/wamena.id\/?p=22717"},"modified":"2026-08-18T01:01:03","modified_gmt":"2026-08-17T18:01:03","slug":"ferrari-luce-sempat-dicaci-maki-di-waktu-ini-terjual-rp712-miliar-62-kali-lipat-harga-asli","status":"publish","type":"post","link":"https:\/\/wamena.id\/?p=22717","title":{"rendered":"Ferrari Luce Sempat Dicaci-maki, Di waktu ini Terjual Rp712 Miliar, 62 Kali Lipat Harga Asli"},"content":{"rendered":"

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loading…<\/p>\n

Ferrari Luce Chassis 0 pernah jadi bahan olok-olok. Pada saat ini jadi Kendaraan Pribadi baru termahal yang pernah dilelang di dunia. Foto: ist<\/p>\n

\n ITALIA <\/strong> – Dulu dihina. Di waktu ini jadi rebutan. Itulah nasib Ferrari Luce, Kendaraan Pribadi listrik pertama pabrikan kuda jingkrak.<\/p>\n

Unit pertamanya, disebut “Chassis 0”, baru saja terjual Rp712 miliar dalam lelang RM Sotheby’s di Monterey, Amerika Serikat, akhir pekan lalu. Angka itu setara USD40 juta.<\/p>\n

Padahal taksiran awal cuma USD1,1 juta: Rp19,58 miliar. Hasil lelangnya 36 kali lipat dari perkiraan. Bahkan 62 kali lipat dari harga resmi Luce di daftar harga Ferrari sendiri.<\/p>\n

Semua uangnya, tanpa potongan sepeser pun, disumbangkan ke Ferrari Foundation: lembaga amal Ferrari untuk program pendidikan.<\/p>\n

RM Sotheby’s bahkan melepas komisi pembeli. Jadi angka Rp712 miliar itu murni harga palu plus donasi, jadi satu.<\/p>\n

Sempat Jadi Bulan-bulanan<\/h2>\n

Padahal, Mei lalu, Luce diluncurkan di Roma dan langsung dihajar kritik. Saham Ferrari (RACE) ikut turun.<\/p>\n

Bekas bos Ferrari, Luca di Montezemolo, sampai bilang lambang kuda jingkrak itu tak pantas menempel di bodi Kendaraan Pribadi ini. Sebulan kemudian, direktur pemasaran Ferrari diganti.<\/p>\n

Tapi pasar bicara lain. Di China, Luce dilepas seharga USD586.600 (Rp10,44 miliar) dan 88 unit ludes Sangat cepat.<\/p>\n

Global, seluruh jatah produksi 2026 yang cuma sekitar 500 unit, habis terjual kurang dari dua bulan. Padahal belum satu pun Kendaraan Pribadi dikirim ke pembeli.\n <\/p>\n<\/div>\n

Sumber Refrensi Berita: CNNINDONESIA<\/p>\n","protected":false},"excerpt":{"rendered":"

loading… Ferrari Luce Chassis 0 pernah jadi bahan olok-olok. Pada saat ini jadi Kendaraan Pribadi…<\/p>\n","protected":false},"author":1,"featured_media":22718,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"kia_subtitle":"","footnotes":""},"categories":[33],"tags":[],"newstopic":[],"class_list":["post-22717","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-otomotif"],"yoast_head":"\nFerrari Luce Sempat Dicaci-maki, Di waktu ini Terjual Rp712 Miliar, 62 Kali Lipat Harga Asli - Wamena<\/title>\n<meta name=\"description\" content=\"Ferrari Luce Sempat Dicaci-maki, Di waktu ini Terjual Rp712 Miliar, 62 Kali Lipat Harga Asli - Wamena\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wamena.id\/?p=22717\" \/>\n<meta property=\"og:locale\" content=\"id_ID\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ferrari Luce Sempat Dicaci-maki, Di waktu ini Terjual Rp712 Miliar, 62 Kali Lipat Harga Asli - 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