{"id":21704,"date":"2026-06-30T23:04:52","date_gmt":"2026-06-30T16:04:52","guid":{"rendered":"https:\/\/wamena.id\/?p=21704"},"modified":"2026-06-30T23:04:52","modified_gmt":"2026-06-30T16:04:52","slug":"ingin-beli-kendaraan-pribadi-baru-atau-bekas-olx-saat-ini-bahkan-sediakan-keduanya-dalam-satu-platform","status":"publish","type":"post","link":"https:\/\/wamena.id\/?p=21704","title":{"rendered":"Ingin Beli Kendaraan Pribadi Baru atau Bekas? OLX Saat ini Bahkan Sediakan Keduanya dalam Satu Platform"},"content":{"rendered":"

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\n OLX, platform iklan baris digital yang selama ini dikenal sebagai salah satu tempat mencari Kendaraan Pribadi bekas, Saat ini Bahkan menambah Sub Kategori Kendaraan Pribadi Baru di dalam Kategori Kendaraan Pribadi.<\/p>\n

Kehadiran kategori baru ini membuat pengguna tidak hanya dapat mencari Kendaraan Pribadi bekas, tetapi Bahkan melihat pilihan Kendaraan Pribadi baru dalam satu platform yang sama. Langkah tersebut dilakukan di tengah perubahan Tips konsumen mempertimbangkan pembelian kendaraan.<\/p>\n

kandidat pembeli Kendaraan Pribadi biasanya punya satu pertanyaan besar sebelum datang ke diler atau membuka platform jual-beli kendaraan: lebih masuk akal beli Kendaraan Pribadi baru<\/strong><\/a> atau Kendaraan Pribadi bekas?<\/p>\n

Pertanyaan itu makin relevan karena pilihan Kendaraan Pribadi di pasar Indonesia semakin banyak. Di satu sisi, Kendaraan Pribadi baru Menyajikan kondisi unit yang segar, garansi pabrikan, pilihan pembiayaan, serta promo dari diler. Di sisi lain, Kendaraan Pribadi bekas tetap menarik karena harga lebih fleksibel dan pilihan modelnya lebih luas, termasuk unit dari segmen yang lebih tinggi dengan budget yang sama.<\/p>\n

Kondisi tersebut membuat proses mencari Kendaraan Pribadi tidak Setiap Saat langsung mengarah ke satu pilihan. Banyak konsumen yang membandingkan lebih dulu sebelum menentukan kendaraan yang sesuai dengan kebutuhan dan kemampuan finansialnya.<\/p>\n

Peluncuran Sub Kategori Kendaraan Pribadi Baru disampaikan dalam acara Media Meet Up Road to GIIAS bersama OLX dan OLXmobbi di Jakarta, Jumat (26\/6\/2026).<\/p>\n

Konsumen Mulai Membandingkan Kendaraan Pribadi Baru dan Bekas<\/strong>
Kepala Divisi Marketing OLX, Catherine Jennie, mengatakan pasar otomotif Indonesia dalam beberapa tahun terakhir mengalami perubahan. Menurutnya, perubahan kondisi ekonomi, pergeseran preferensi konsumen, perkembangan Motor Listrik, serta semakin banyaknya pilihan kendaraan ikut mempengaruhi Tips masyarakat membeli Kendaraan Pribadi.<\/p>\n

Bagi kandidat pembeli, perubahan itu terlihat dari Tips mereka menyusun pertimbangan. Harga bukan lagi satu-satunya faktor. Konsumen Bahkan melihat efisiensi, fitur, biaya kepemilikan, teknologi, kebutuhan keluarga, sampai peluang menukar kendaraan lama.<\/p>\n

Data internal OLX menunjukkan minat terhadap iklan Kendaraan Pribadi bekas pada periode Januari Sampai sekarang Mei 2026 turun 6 persen dibandingkan periode yang sama tahun sebelumnya. Justru, pencarian Kendaraan Pribadi bekas masih tinggi, dengan rata-rata sekitar 2,7 juta pencarian setiap bulan.\n <\/p>\n<\/div>\n

Sumber Refrensi Berita: CNNINDONESIA<\/p>\n","protected":false},"excerpt":{"rendered":"

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